sticker mule director of ppc

Remote Director of PPC at Ironwood Digital
$130K
Remote
Remote-First
Full-Time
Marketing
– Non-Tech
– PPC
– SEM
Director of PPC
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About Ironwood Digital
Ironwood Digital is the Internet’s most “kick ass” brand. We are privately-owned, profitable, and powered by a globally distributed team who cares deeply about delivering a great customer experience at the highest standards. Our team operates from 17 countries, and we’re always looking for more exceptional team members.
See more about our teams here.
Job description
The Director of PPC develops and executes a paid search strategy for all products and regions.
Work performed
– Maintains and improves all aspects of the paid search strategy.
– Works to maximize the performance of the international PPC budget.
– Frequently tests new ad copy and creatives to optimize conversion.
– Monitors and adjusts PPC campaigns to optimize ROAS.
– Aggressively explores opportunities to expand the advertising budget.
– Balances SEM tactics with brand and content principles.
– Provides reports, insights, and forecasts to accurately measure performance.
– Collaborates with Finance to align on forecasts and financial targets.
Requirements
– 6+ years of professional marketing experience
– Experience in a director or management role
– Exceptional analytical and technical marketing skills
– Experience managing a large marketing budget
Compensation
– $130,000+ based on experience
– $20,000 signing bonus
About Ironwood Digital
Company profile
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