Senior Web Analyst

Salary: 54.000 - 94.000 € per year Requirements: Expertise in Data Tracking: 7+ years of experience in web and mobile app analytics (GA4, GTM, or similar), with deep knowledge of data layer architecture and tracking implementation best practices. Technical Proficiency: Hands-on experience with SQL, JavaScript, and modern front-end frameworks (Nuxt/React); ability to read and understand code to debug tracking triggers. AI & Automation Mindset: Passionate about Vibe Coding and AI agents, experience or high interest in utilizing tools like Cursor, Claude/LLMs, or MCPs to automate workflows. Architectural Vision: Proven ability to move beyond manual reporting and build scalable, self-service infrastructure that improves developer productivity. Stakeholder Management: Exceptional ability to communicate complex data requirements to both non-technical stakeholders (PMs) and technical engineering teams. Responsibilities: End-to-End Data Lifecycle Ownership: Lead the design and implementation of tracking strategies that cover the entire lifecycle: from initial requirements gathering to Generation, and finally to automated Validation. AI-Native Automation: Architect and deploy automated pipelines that use AI agents to generate tracking Blueprints and validation scripts, significantly reducing manual engineering dependency. Cross-Platform Observability: Establish a Live Truth monitoring framework that provides real-time visibility into tracking health across Web and App, ensuring Engineering Enablement: Act as an internal consultant for developers, providing AI-assisted tools and self-service platforms that allow engineering teams to implement and verify tracking with minimal friction. Data Governance & Integrity: Implement Anti-Corruption release gates to prevent data drift, ensuring high-quality, audit-ready data for downstream business intelligence and reporting. Technologies: AI Architect Business Intelligence Cursor JavaScript Marketing Mobile React SQL Web CI/CD Cypress E2E Playwright More: We are a global B2B e-commerce market leader, empowering industrial SMEs by connecting them with global buyers through our B2B platforms, wer liefert was (wlw) and europages. We offer innovative digital marketing services to increase online visibility. We provide an established company culture with the advantages of a dynamic start-up environment, including flat hierarchies, an informal atmosphere, and strong team spirit. You will benefit from a fitness partnership with Urban Sports Club, and enjoy a work-life balance with 30 vacation days, flexible hours, and a hybrid work model. We are committed to your professional growth through individual training opportunities and team-building initiatives. last updated 28 week of 2026