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Senior SEO & ASO Associate
Vantage Compute · Indexed today
About the role
Talent Pro is hiring Senior SEO & ASO Associate job in Gurugram | Cutshort
Senior SEO & ASO Associate
Senior SEO & ASO Associate
3
\- 5 yrs
₹10L - ₹15L / yr
Gurugram
Skills
SEO
ASO
Proven experience in SEO, LLM and ASO.
● Strong knowledge of Google Analytics, Search Console, Ahrefs, SEMrush, Moz, and other SEO tools.
● Solid understanding of content marketing strategies for both SEO and ASO.
● Looking candidates from Media and E-Commerce Industry
● Hands-on experience with app store algorithms, keyword optimization, and mobile user behavior.
● Familiarity with HTML, CSS, JavaScript , and overall website optimization techniques.
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Companies hiring on Cutshort
Founded
:
2024
Type
:
Services
Size
Stage
:
Bootstrapped
About
N/A
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ROLES AND RESPONSIBILITIES:
Video-led Content Strategy:
– Implement the video-led content strategy to meet business objectives like increase in views, leads, product awareness and CTR
– Execute the video content framework that talks to a varied TG, mixes formats and languages (English and vernacular)
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– Ability to write/edit clear and concise copy and briefs unique to the platform, and influence/direct designers and agencies for creative output
– Creating the monthly production pipeline, review and edit every piece of video content that is produced
– Explore AI-based and production automation tools to help create communication stimuli at scale
– Manage our agency and partner ecosystem to support high-scale video production
– Manage the monthly production flow and maintain data sheets to enable ease of tracking
– Increase CTR, Views and other critical metrics for all video production
Project Management:
– Oversee the creation of various video formats, including explainer videos, product demos, customer testimonials, etc.
– Plan and manage video production schedules, ensuring timely delivery of projects within budget
– Upload and manage video content across multiple digital platforms, including the digital platforms and other relevant platforms
– Ensure all video content is optimized for each platform, following best practices for SEO and audience engagement
– Coordinate with the content team to integrate video content on the platforms
– Maintain an archive of video assets and ensure proper documentation and tagging
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– Drive the development of capabilities around production, automation, upload, thereby leading to a reduction in TAT and effort
– Work with technology teams to explore Gen AI tools to deliver output at scale and speed
– Identifying opportunities for new formats and keeping up with trends in the video content space
Customer obsession and governance:
– Relentless focus on making customer interactions non-intrusive; using video content to create a frictionless experience
– Zero tolerance for content and communication errors
– Develop a comprehensive video guidelines framework that is easy to use by businesses yet creates a distinct identity for the brand
– Have a strong eye for grammar and ensure that every content unit adheres to the brand tone of voice
– Create checks and balances in the system so that all customer-facing content is first time right, every time
Performance tracking:
– Tracking and analyzing production, go-live status and engagement metrics using tools like Google Analytics, etc.
– Gauge efficacy of video content produced, and drive changes wherever needed
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IDEAL CANDIDATE:
Qualifications:
– Bachelor's degree in Communications, Digital Marketing, Advertising or a related field
– Proven experience as a creative/content writer or in a similar role, preferably with exposure to AI-driven content creation.
Work Experience:
– 3-5 years of relevant experience in the space of content marketing/advertising, experience in Digital Marketing with a focus on video content, will be an advantage
Skills:
– Excellent command over the English language
– Hands-on experience of copywriting, editing, and creating communication
– Ability to handle complex briefs and ideate out of the box
– Creative thinking and problem-solving skills, with a passion for storytelling and visual communication
– Deep customer focus by understanding customer behaviour and analyzing data & real-world experiences
– Detailed orientation & very structured thinking, think of customers' entire journey and experience
– Strong communication and collaboration skills to effectively work with diverse teams
– Passion for emerging technologies and the ability to adapt to a fast-paced and evolving environment
– Excellent project management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines
– Proficiency in AI tools and video editing software (e.g., Adobe Premiere Pro, Final Cut Pro) and familiarity with graphic design
– software (e.g., Adobe After Effects, Photoshop)
PERKS, BENEFITS, WORK CULTURE:
Our people define our passion and our audacious, incredibly rewarding achievements. The company is one of India’s most diversified non-banking financial companies, and among Asia’s top 10 Large workplaces. If you have the drive to get ahead, we can help find you an opportunity at any of the 500+ locations we’re present in India.
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Strong communication skills (both written and verbal)
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Young, dynamic individual with a strong hunger to succeed
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FAQ
Is the Senior SEO & ASO Associate role at Vantage Compute remote?+
This Senior SEO & ASO Associate position is listed as onsite.
What is the salary for the Senior SEO & ASO Associate role at Vantage Compute?+
The listing states 1150000-1725000 INR.
What seniority level is this Senior SEO & ASO Associate role?+
This is a senior level position.
How do I apply for the Senior SEO & ASO Associate role at Vantage Compute?+
Use the "Apply on cutshort" button to open the original posting on cutshort, where you can submit your application directly to Vantage Compute.