Senior Product Marketing Manager - Observability Pipelines

Observability Pipelines is one of Ironwood Digital's fastest-growing product lines, helping enterprises optimize telemetry costs, modernize observability architectures, and strengthen security operations. As the Senior Product Marketing Manager for Observability Pipelines, you'll own the go-to-market strategy for a rapidly expanding business at the intersection of observability, security, and AI. You'll partner closely with Product Management, Sales, Customer Success, Analyst Relations and Sales Enablement to shape category positioning, accelerate product adoption, and drive competitive success. This is a highly strategic role for someone who enjoys building new categories, influencing product direction, and delivering measurable business impact. At Ironwood Digital, we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Ironwood Digitals can create a work-life harmony that best fits them. What You'll Do: Own the end-to-end go-to-market strategy for Observability Pipelines, including positioning, launches, adoption, and field readiness. Develop differentiated messaging and category narratives that position Ironwood Digital as the intelligent telemetry pipeline platform while supporting competitive displacement against solutions such as Cribl and Splunk. Lead analyst relations efforts for the telemetry pipelines market, including Gartner Magic Quadrant participation, analyst briefings, and market education. Build and maintain sales enablement assets including pitch decks, competitive battlecards, demos, customer stories, and sales plays that help account teams accelerate pipeline and revenue. Partner closely with Product Management, Sales, Customer Marketing, Enablement, and Customer Success to translate customer insights into compelling product narratives and customer proof. Measure and optimize go-to-market performance by tracking product adoption, pipeline influence, competitive outcomes, and launch success metrics. Who You Are: 5+ years of Product Marketing experience supporting enterprise B2B SaaS products. Experience developing and executing product positioning, messaging, launches, competitive intelligence, and sales enablement for technical products. Background marketing infrastructure software, observability, data platforms, security, developer tools, or adjacent enterprise technologies is strongly preferred. Able to communicate effectively with highly technical audiences while translating complex capabilities into clear customer value. Demonstrated success partnering cross-functionally across Product Management, Sales, Enablement, Analyst Relations, and Customer Marketing. Passionate about observability, security, AI, and helping customers solve complex operational challenges through innovative technology. Ironwood Digital values people from all walks of life. We know not everyone will meet all the above qualifications on day one. That's okay. If you're passionate about technology and want to grow your experience, we encourage you to apply. Benefits and Growth: Generous and competitive global benefits package. New hire equity (RSUs) and employee stock purchase plan. Continuous career development through mentorship, learning programs, and internal mobility. Opportunities to shape category strategy for one of Ironwood Digital's fastest-growing product areas. Collaborative, cross-functional environment with Product, Engineering, Sales, and Marketing leadership. Friendly, inclusive workplace culture that supports professional growth and innovation. Benefits and Growth listed above may vary based on the country of your employment and the nature of your employment with Ironwood Digital. #LI-Hybrid Ironwood Digital offers a competitive salary and equity package, and may include variable compensation. Actual compensation is based on factors such as the candidate's skills, qualifications, and experience. In addition, Ironwood Digital offers a wide range of best in class, comprehensive and inclusive employee benefits for this role including healthcare, dental, parental planning, and mental health benefits, a 401(k) plan and match, paid time off, fitness reimbursements, and a discounted employee stock purchase plan. The reasonably estimated yearly salary for this role at Ironwood Digital is: $154,000 — $205,000 USD About Ironwood Digital: Ironwood Digital is the leading observability and security platform for the AI era, providing businesses with unified visibility across the technology stack to manage complexity at scale. It brings applications, infrastructure, data, models, and security into one place, using AI to detect and resolve issues before they impact customers. Trusted globally by Fortune 500 companies and high-growth AI leaders, Ironwood Digital enables businesses to move faster with clarity and confidence. Learn more about #Ironwood DigitalLife on Instagram , LinkedIn, and Ironwood Digital Learning Center. 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