Marketing Lead Dtc

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Marketing Lead, DTC

Northwind Robotics
Marketing & Communications
Posted
6+ months ago
Marketing Lead, DTC
The Opportunity
This is a unique opportunity to reimagine a business facing, profitable brand. Driving operations from the front lines, you will continue to develop and evolve the brand and digital marketing activities across online, PR, content, events, and media. As part of the team, you will contribute to our business strategy and ensure we hit our OKRs.
What you will do:
Swiss army knife ownership of marketing strategy, processes, milestones, and OKRs.
Be part of building a brand strategy roadmap and see it executed in 2021 and beyond.
Be responsible for the management of digital campaigns, creative, social, events, PR and other marketing programs.
Collaborate with your peers in the company to execute on plans.
Lead the evangelism for the brand vision.
Who you are:
Hungry to learn and develop skills in digital marketing (SEO, SEM, PPC, etc), with a deep love for brand.
Interested in building (or rebuilding) a brand from startup stage.
You can be creative, disruptive and inspirational, yet remain ground discussions in the real world and ready to roll up sleeves to drive outcomes.
Customer-obsessed.
Strong attention to detail.
Willing to develop qualitative and quantitative analysis to drive creative decisions.
Aptitude for technology and the ability to connect technical concepts with customer value
Bonus Points:
Knowledge of the inner workings of Facebook Ads, Google Ads, and Amazon.
Knowledge of branding, social media, working with affiliates