Marketing Head- Beauty Care Products

Leading Personal Care Brand backed by private equity is hiring via Merito Marketing Head- Beauty Care Products job in Hyderabad | Cutshort

Marketing Head- Beauty Care Products
Leading Personal Care Brand backed by private equity
Marketing Head- Beauty Care Products

at Leading Personal Care Brand backed by private equity
Agency job
10
\- 15 yrs
₹30L - ₹40L / yr
Hyderabad
Skills
Digital Marketing
Marketing Strategy
Team Management
Product Marketing
Leadership
Branding
Marketing & Communication
D2C
We are looking for a Marketing Head for a leading beauty care brand based in Hyderabad.
Job Description:
– Must be a self-starter with a strong orientation to build a high growth brand.
– Managing brand marketing strategy by strategically and effectively using various marketing media.
– Control and optimally utilize large marketing budgets.
– Build and lead a strong next level team of product managers, marketing executives etc.
– Effectively deal with media agencies, creative agencies and brand research organizations.
– Build brand position and frameworks for communication across products/ range
– Creating and executing an effective digital & social media marketing strategy
– Develop the product portfolio for long term and immediate term.
– Work with R&D to develop products to fill portfolio gaps.
– Developing he right marketing mix for both current and new products- product, packaging, pricing, promotion
– Develop strategies to increase off-takes for products and execute them in conjunction with sales team.
– Monitor brand health parameters like awareness, trial, and satisfaction through tracks / research.
– Respond to common inquiries or complaints from customers, regulatory agencies, or members of the business community.
Requirement:
– Minimum 10 years of experience in marketing of a personal care / non food / FMCG brand
– Proven experience of leading marketing team of a high growth brand.
– The candidate needs to have orientation to work in a fast-growing company with quick thinking and decision-making capabilities.
– Good Interpersonal & Communication Skills.
– Strong problem solving, influence and negotiation skills
Read more
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