Head of Growth Marketing

B2C organization is hiring Head of Growth Marketing job in Bengaluru (Bangalore) | Cutshort

Head of Growth Marketing
B2C organization
Head of Growth Marketing

at B2C organization
Agency job
5
\- 15 yrs
₹25L - ₹40L / yr
Bengaluru (Bangalore)
Skills
Digital Marketing
Search Engine Marketing (SEM)
Growth Hacking
Social Media Marketing (SMM)
Web Analytics
– Your responsibilities will include:
– Leading a high-performing team to create and implement strategic marketing initiatives across various marketing functions including performance marketing, events, social media marketing, product marketing and partnerships.
– Creating and implementing the marketing plan in line with overall business objectives while striking a balance between longer-term strategic brand building activities, mid-term lead generation and nurturing, as well as quick wins to achieve targets
– Using data and analytics for decision making and measuring marketing effectiveness as well as creating a culture of structured experimentation and iteration to drive growth
– Building win-win relationships with new and existing partners
– Manage the marketing budget to drive sustainable bottom-line growth
Key Requirements
– You have a degree in Marketing, Business Administration or related field.
– You have prior experience in a similar role with a solid track record of success.
– You have strong experience in Growth Hacking, Social Media/ Viral Marketing, managing demand generation & the customer acquisition funnel and performance marketing.
– You have good knowledge of Campaign Management Tools (eg. Active Campaign), and Web Analytics Tools (eg. Google Analytics).
– You are highly goal driven and work well in fast paced environments.
– You possess strong analytical skills and are comfortable dealing with numerical data.
– You have excellent communication & interpersonal skills.
– You are adept at building relationships and liaising with multiple stakeholders and thrive in matrix environments.
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