Head of Digital Marketing

Dukaan is hiring Head of Digital Marketing job in Bengaluru (Bangalore) | Cutshort

Head of Digital Marketing
Head of Digital Marketing

6
\- 8 yrs
₹20L - ₹40L / yr
Bengaluru (Bangalore)
Skills
Digital Marketing
Web Analytics
Social Media Marketing (SMM)
Hello Everyone,
We have an urgent job opening for the below Profile:
Location: Bangalore
Experience: 6 To 8 Years
Designation: Digital Marketing - Head
Notice Period: Maximum 1 Month
Brief :
We at Dukaan are building an in-house team of performance marketing enthusiasts who can help our enterprise and large business clients grow their business online. We are looking for a digital marketing head for a large performance marketing team who can help Dukaan and its merchants grow. Apart from getting exposure to performance marketing across industries, and running campaigns across channels, you will also get exposure to Dukaan’s technology platform which has helped shape online shopping for millions of SMBs & large enterprises and a chance to improve the product
What you will do
● Lead a team of the campaign, performance marketers, content writers and graphic designers
● Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
● Understand marketing briefs for different clients/Brands and execute or drive the same to deliver sales performance
● Identify trends and insights, and optimize spend and performance based on the insights
● Brainstorm new and creative growth strategies
● Plan, execute, and measure experiments and conversion tests
● Collaborate with external teams, agencies and internal tech teams to Instrument conversion points and optimize user funnels
Skills Required
● In-depth knowledge about creating effective targeting of audiences on FB, Google, and Affiliate Channels
● Has at least 6 years of experience with marketing operations on primary channels like FB, Insta, Youtube, Google Search, Google Shopping, Affiliates
● Has at least 3 years of experience with marketing operations on programmatic advertising
● Has had some exposure to Email, Whatsapp, Content Marketing
● Experience in optimizing landing pages and user funnels
● Solid knowledge of website analytics tools (e.g., Google Analytics, SemRush, Ahrefs, etc)
● Experience with A/B and multivariate experiments
● Has a good sense of understanding the business metrics and can derive meaningful insights basis the data reports
● Has handled marketing campaigns for clients/Brands on these platforms with a min. a monthly budget of 1 Cr
● Has at least 6+ years of professional work experience in campaign management and digital marketing in a reputed Brand or agency(or equivalent in freelancing)
● Can drive content creation by collaborating with design teams
● Has led/managed performance marketing teams for at least 2 years
Thanks
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Companies hiring on Cutshort

Founded
:
2020
Type
:
Services
Size
Stage
:
Raised funding
About
We are a group of dark horses who believes that technology can positively change millions of lives. We have picked up the mission to redefine the way businesses operate in India by showing them the power of the internet to build, scale and organize businesses in the coolest possible way. "We are not in the business of building digital storefronts - we are in the business of building entrepreneurs."
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