Digital Marketing Head

Fast Growing Ethnic Wear Brand is hiring Digital Marketing Head job in Delhi | Cutshort

Digital Marketing Head
Fast Growing Ethnic Wear Brand
Digital Marketing Head

at Fast Growing Ethnic Wear Brand
Agency job
8
\- 12 yrs
₹18L - ₹25L / yr
Delhi
Skills
Digital Marketing
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
marketing campaigns
Our client is the most sought after traditional Indian outfit manufacturing and exporting company. Their contemporary and stylishly designed clothes are full of unique patterns, matchless embroidery, gorgeous mirror-work and beautiful block prints.
Almost a decade old, it is a venture committed to bring together a varied range of traditional crafts and techniques of dyeing, weaving, printing and hand embroidery. The founders have dedicated their life to promote Indian Block Prints and provide employment and Hand-Embroidery training to women so that numerous underprivileged women can be empowered.
As a Digital Marketing Head, you will be responsible for overseeing the planning, development and execution of the company’s marketing initiatives. Reporting directly to the Business Head, your primary responsibility is to generate revenue and take full ownership of our online presence, offline presence, customer acquisition and retention programs. You will bring to the table your experience in building and running personalized inbound/outbound marketing campaigns to drive consistent sales revenue growth.
What you will do:
– Defining marketing strategy to support the company’s growth trajectory
– Responsible for developing, executing and delivering the company's digital / online marketing strategy, planning and budget to include online, new media, web and e-commerce to drive the business forwards through key marketing channels
– Designing, implementing and managing online marketing programs focusing on building awareness and customer acquisition
– Leveraging data and analytics to deliver strong marketing efficiencies and creating an advantaged digital marketing effort
– Managing SEO and SEM
– Building and owning the brand while generating positive buzz in and around the platform
– Leveraging a "Test & Control" approach to constantly improve program results and increasing the impact of marketing on revenue and profitability
– Proposing new marketing program ideas and then securing support from stakeholders to fund and execute these programs
– Updating with the new trends and processes on marketing and using the same to push the company’s marketing agenda
– Evaluating the impact of marketing programs in achieving their stated revenue targets
– “Listening” to the trends of the market and directing the market research efforts of the company
– Focussing on increasing life cycle value of customers
– Identifying and automating processes to improve efficiencies
– Working closely with the Technology team on automating marketing initiatives
– Using data and reports to make evidence-based marketing decisions
– Suggesting changes and improvements
– Contributing as a member of the leadership team to the business decisions of the company
– Hiring leading, training and mentoring a team of marketers and ensuring their performance and retention
– Forecasting the demand based on empirical analysis and relaying the info to the manufacturing team to ensure adequate supply
Candidate Profile:
What you must have:
– Masters in marketing or equivalent. Additional Certifications will be a plus
– Experience in the same industry in preferable
– Strong analytical capabilities
– Conversant with digital marketing tools
– Deep understanding of technology
– Thorough knowledge of marketing principles, brand,product and service management
– Deep understanding of changing market dynamics
– Outstanding communication (written and verbal)
Read more
Users love Cutshort
Read about what our users have to say about finding their next opportunity on Cutshort.

Shubham Vishwakarma
Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
Companies hiring on Cutshort

Similar jobs

Posted by
Aditi Shinde
Mumbai
1
\- 3 yrs
₹3.5L - ₹4.2L / yr
Social media management
Content Marketing
Content Strategy
Marketing analytics
About Role
As a Marketer – Social Media, you’ll own the brand voice across digital platforms. From managing the content calendar to engaging with our growing community, you’ll help bring our clean, conscious, and feel-good aesthetic to life.
Key Responsibilities
– Plan and manage content calendars across Instagram, LinkedIn, YouTube, and more.
– Coordinate with design, influencer, and performance teams for consistent storytelling.
– Manage community interactions — DMs, comments, and brand engagement.
– Track performance metrics, growth trends, and audience insights.
– Stay updated with emerging social trends, formats, and audios.
– Support shoots, collaborations, and product launches through smooth execution.
Required Qualifications
– 1–2 years of experience managing social media for lifestyle or D2C brands.
– Strong understanding of visual storytelling, tone, and brand aesthetics.
– Familiar with analytics tools and performance reporting.
– Highly organized, creative, and trend-savvy.
Perks and Benefits
– Competitive CTC: Up to ₹4.2 LPA
– Creative ownership of the brand's digital presence
– Work closely with a passionate, design-led marketing team
– Exposure to end-to-end brand storytelling across platforms
– Opportunity to experiment with new content formats and trends
– Direct mentorship from experienced brand and creative leads
– Employee discounts on all products
– A collaborative, inclusive, and aesthetically inspired work culture
– Growth opportunities within digital, content, and brand marketing
Interview Process
– Round 1: HR/recruiter screening.
– Round 2: Interview with Social Media Lead.
– Round 3: Final discussion with Brand Head/Co-founder.
Read more

Posted by
Pulkit Jain
Gurugram
2
\- 6 yrs
₹4.5L - ₹12L / yr
NodeJS (Node.js)
Fullstack Developer
About the Role
We’re looking for energetic, sharp-minded Node.js Developers with incredible algorithmic thinking and real world experience in building scalable systems. If you have 4–6 years of hands-on experience with Node.js and TypeScript, and want to create something meaningful at scale, this is your calling.
– Location: Gurugram (In office)
– Experience: 2–6 years
– Open Roles: 5–10 Developers
– Type: Full time, Permanent
What You'll Do
– Design, build, and maintain efficient and scalable server-side applications using Node.js and TypeScript.
– Collaborate with cross-functional teams to define, design, and ship new features.
– Write clean, modular code with strong test coverage.
– Optimize applications for speed and scalability.
– Participate in code reviews, architecture discussions, and tech brainstorming.
– Strong analytical and problem-solving skills.
– Good verbal and written communication skills.
– Ability to work effectively in a team environment.
– Strong understanding of Agile development methodologies.
– B-Tech in Computer Science, Engineering or a related field.
What We're Looking For
– 4–6 years of experience with Node.js and TypeScript(6 months atleast).
– Strong foundation in data structures, algorithms, and system design.
– Experience working in fast-paced, scalable product environments.
– Solid understanding of RESTful APIs and asynchronous programming.
– Prior experience in a high-growth startup or scalable business is a strong plus.
– Bonus if you come from an IIT or Tier1 engineering background.
Ready to Build the Future?
If you're passionate about backend engineering and want to be part of an ambitious, growing team at Infosec Ventures, we’d love to hear from you.
Apply now and let’s build something extraordinary together!
Read more

Posted by
Sreelakshmi Nair
Remote only
1
\- 4 yrs
₹7L - ₹15L / yr
Ruby
Ruby on Rails (ROR)
Javascript
RSpec
PostgreSQL
+1 more
Seeking passionate Software Engineers having 2+ years of experience in Ruby on Rails.
**Must Have Skills
– Excellent verbal & written communication skills. And you enjoy collaborating with others
– 1+ year of experience with Ruby on Rails or other Ruby frameworks
– Sound knowledge of object-oriented programming concepts and design patterns
– Strong knowledge of relational database concepts, PostgreSQL, MySQL, etc.
– Working knowledge of Javascript, DOM, CSS, HTML
– Strong experience with Git versioning systems

Good To Have Skills
– Experience with modern Javascript libraries, frameworks & its ecosystem will be a huge plus. Example: React.js / Ember.js / Angular.js / Vue.js etc.
– Experience with Micro-service Architecture, Service Oriented Architecture (SOA), GraphQL, and REST APIs will be a huge plus
– Working knowledge or understanding of the SaaS ecosystem will be a plus
– Contribution to open source projects, have participated in some technical community or meetups or interest group or have written or spoken in public about their technical ideas
– Inclination to develop your own gems or reusable components or libraries

What you will love working at Kiprosh**
– We're a remote-friendly and calm company
– We use the latest and powerful hardware for software development
– We are heavy on extreme programming and agile methodology. Our DNA is engineering practices like TDD, CI, CD, Code reviews, Pair