Marketing Analyst

Remote Marketing Analyst at Lumen Dynamics
Marketing Analyst
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We’re looking for a detail-driven and data-savvy Marketing Analyst to join us on a freelance basis. You’ll help power our creator campaigns, manage CRM initiatives, and transform marketing data into actionable insights.
What You’ll Do:
– Campaign Management: Coordinate and track creator/ambassador campaigns, ensuring everything runs smoothly and performance is on target.
– CRM Oversight: Handle and optimize CRM workflows (email, WhatsApp, etc.), making sure our customer data is accurate, well-segmented, and easy to act on.
– Performance Reporting: Analyze campaign and CRM performance data and provide clear, concise daily and weekly reports.
– Insights & Optimization: Spot trends and opportunities across acquisition and retention funnels, and suggest data-backed improvements.
What We’re Looking For:
– Experience in marketing analytics, CRM, and campaign management (freelance or in-house).
– Familiarity with tools like Google Sheets/Excel and platforms like HubSpot, Airtable, Notion, Looker Studio, or Meta Ads Manager.
– Ability to work independently, manage deadlines, and collaborate effectively with cross-functional teams.
– Strong attention to detail and a knack for turning data into actionable insights.
Nice to Have:
– Experience with influencer or creator marketing.
– Familiarity with automation tools (like Zapier or n8n) or basic SQL.
About Lumen Dynamics
Company profile
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