Commercial BA (Web & Mktg)

📋 Description Conduct consumer and market research to uncover behavioral patterns, brand perceptions, and Conduct 360 analysis from customer, web and sales perspective to gather insights relevant for Analyze full funnel web performance across .com and app, including traffic, user behavior, product Provide insights on campaign effectiveness, including conversion attribution and return on ad spend Analyze sales, customer and web data to draw insights related to QCP, product, assortment and Analyze customer feedback across touchpoints to identify opportunities to enhance customer 🎯 Requirements Bachelor's degree in business, Marketing, Data Science, Statistics, Economics, or related field Proficiency in Google Analytics, Adobe Analytics, SQL, Tableau, and Power BI Strong knowledge of A/B testing methodologies and web tracking implementation Strong analytical, reporting, and presentation skills 2+ years' web analytics experience, preferably in eCommerce or fashion retail 🎁 Benefits Staff discount card Meal voucher Transportation allowance Life insurance Dental insurance Health insurance