Business Systems Administrator (Salesforce)

Job Description Position Summary The Business Systems Administrator serves as the key administrator and system owner for Salesforce and other core business systems, providing end-to-end support to Sales, Customer Success, Service Tech, Marketing, Finance, and other cross-functional business units. This role is responsible for enabling strong user adoption, ensuring optimal system performance, and driving continuous improvement across the organisation’s CRM and integrated technology ecosystem. This role focuses on maximising the value of Salesforce and related platforms, including HubSpot, SAP, Trainual, Jitterbit, and Make.com, through administration, configuration, data management, integration support, training, and process optimisation. It also plays a critical role in identifying, designing, and implementing system enhancements that improve user experience, operational efficiency, and data-driven decision-making across the business. Duties and Responsibilities • Serve as a key administrator and subject matter expert for core business systems including Salesforce, with additional support responsibilities across HubSpot, SAP, Trainual, Jitterbit, and Make.com, ensuring reliable day-to-day operations, issue resolution, and business continuity across integrated platforms. • Act as a data custodian for Salesforce and connected systems, ensuring data accuracy, integrity, security, and consistency to support reporting, analysis, and business decision-making. Partner with cross-functional teams to support ongoing data enrichment and governance improvements. • Manage, assess, and prioritise system enhancement requests by engaging relevant users and managers, gathering and validating business requirements, and defining appropriate solutions including scope, feasibility, and effort estimation. • Facilitate requirements gathering and validation sessions to ensure business needs are clearly understood, documented, and accurately translated into system solutions. • Conduct solution design reviews to ensure proposed enhancements align with business objectives, operational needs, and system best practices. • Coordinate and support User Acceptance Testing (UAT), ensuring enhancements are properly validated and approved prior to deployment. • Conduct Salesforce Release Reviews to evaluate new features and determine business applicability, supporting continuous platform optimisation and adoption. • Communicate system enhancements, releases, and changes to relevant business units to ensure awareness, alignment, and minimal operational disruption. • Design, develop, and deliver user training sessions, and create and maintain structured learning materials through Trainual to support onboarding, system adoption, and continuous capability building. • Create “Sales Savvy” snippets, tutorials, and quick-reference guides for new features and system updates, published on the internal network (Endonet) to support user enablement and continuous learning. • Provide hands-on end-user support for Salesforce and related systems, including troubleshooting, one-on-one guidance, and operational assistance such as record management, mass updates, and issue resolution. • Collaborate with senior management and users to identify opportunities for system improvements, process optimisation, automation, and operational efficiency gains. • Prepare, cleanse, and load data into Salesforce and other systems as required, ensuring high standards of data quality, consistency, and governance compliance. • Support integration and automation stability by assisting with troubleshooting and issue resolution across connected systems and workflows, ensuring smooth data flow between platforms. • Provide SAP & Systems Support by creating and managing SAP users, permissions, and access requests, troubleshooting system access and duplicate record issues, and supporting day-to-day system administration and business process troubleshooting across platform. • Provide Integration & Automation Support by supporting and troubleshooting integrations across multiple business systems, monitoring and resolving sync failures and automation issues within Jitterbit and Make.com, assisting in maintaining stable and efficient cross-platform data synchronization, and supporting automation improvements and operational continuity across systems. • Provide HubSpot & Marketing Operations Support by troubleshooting HubSpot sync and integration issues, configuring and maintaining forms, reports, workflows, and operational settings, supporting marketing operations including segmentation, attribute mapping, and data cleansing and ensuring accurate synchronization and data flow between integrated systems. Qualifications and Requirements • 7+ years of progressive, hands-on experience with Salesforce CRM in a complex, multi-functional enterprise environment • Proven track record of delivering high-impact system enhancements, operational improvements, and cross-functional business solutions • Salesforce Certified Administrator (minimum requirement), with strong applied expertise in advanced platform configuration and administration • Deep expertise in Salesforce configuration, including object design, automation (workflows/flows), reporting, dashboards, and system optimisation • Strong experience in end-to-end data management, governance, cleansing, and analysis to ensure accuracy, integrity, and actionable business insights • Demonstrated experience supporting and integrating multiple enterprise platforms, including CRM and ERP systems (e.g., HubSpot, SAP, Jitterbit, Make.com) • Strong understanding of business systems architecture and how integrated platforms support end-to-end operational processes • Excellent communication skills (written and verbal), with the ability to translate complex technical concepts into clear, business-focused solutions • Strong ability to analyse business drivers and user behaviour and translate them into scalable Salesforce configurations and system improvements • Exceptional ability to manage multiple priorities, deliver under pressure, and maintain high-quality output in a fast-paced environment • Experience in user enablement, training, and driving system adoption across diverse business user groups • Exposure to or understanding of the property industry and customer lifecycle processes (advantageous but not essential) Perks and Benefits Become part of the Employee Share Units program Cloudstaff Dream Points - To be used for bidding on useful items like appliances, kitchenettes, etc. Comprehensive health and life insurance on your 16th day of employment, covering 1 free dependent on the 16th day of employment Endless opportunities for career advancement Flexible leave credits which may be used for vacation, emergency and sick leaves In-house psychiatrist available to support employees' well-being International career growth and connections Mental Wellness Employee Assistance program through Lifeworks Participate and join our CS Social Clubs and Special Interest Groups to connect with colleagues Quarterly perks boxes for WFH staff, offering groceries and snacks to keep you fueled Superb and exciting Mid-Year Parties – with items to give away and cash prizes! Unlimited cash incentives for hired referrals We set you up for success with a company-provided PC/Laptop and fiber internet connection